Archives: Glossary

  • Anchor Text

    Anchor Text

    What is Anchor Text? The clickable text in a hyperlink is known as anchor text. According to SEO best practices, anchor text should be related to the page you are linking to instead of generic. The label or title of the link is another name for the anchor text. The words in the anchor text […]

  • Alt Tag Attribute

    Alt Tag Attribute

    What is an Alt Tag Attribute? An Alt Tag is a text attribute that can describe the image when it cannot be displayed. It is also called a “text alternative”. This tag should contain an alternate text for the image, often displayed in browsers that do not support images or have photos turned off. The […]

  • A/B Testing

    A/B Testing

    What is A/B testing? A/B testing is an experimentation form that compares two versions of a website, app, marketing campaign, or other product to determine which performs better. This guide will help you understand how A/B testing works, how it is used, and how to apply it. It is essential to know that there are […]